Entrepreneur Mark Cuban<\/a> says:<\/p>\n When you have got 10,000 people trying to do the same, why would you want to be number 10,001?<\/em> So how can your content stand out from the digital deluge of words?<\/p>\n The answer is 10x content. A term coined by Rand Fishkin<\/a>, in a Whiteboard Friday video Why good content needs to die<\/a>.<\/p>\n The literal translation of \u201c10x content\u201d is the content which is ten times better than the barrage of blogs out there. Basically, it refers to the content which:<\/p>\n According to Fishkin, good content is just not enough anymore. He believes we should strive to stand out from the content saturation currently plaguing the digital space and deliver posts which offer actionable insight in an unexpectedly creative way. Following is the process of how you can do that:<\/p>\n Once you have finalized an idea of the topic, you want to address, dive deep into its content and learn everything relevant about it. Read the content already written on the subject, evaluate the articulation of the posts, analyze the user experience of the content by looking at the engagements and shares it garnered, and understand why the people are interested in the topic.<\/p>\n The extensive overview of the topic not only enables you to gain the valuable knowledge required to craft a quality post, but it also helps you identify any lacking in the coverage of the topic and how you can improve and enhance it to create better content than the ones already floating around the cyberspace.<\/p>\n The key to creating 10x content is to pinpoint exactly what\u2019s missing from the material available online and strive to fill the gaps. Every imaginable idea has a plethora of information readily available at your fingertips. But if you delve deep into these contents you can discover your unique angle and present it with your imaginative twist.<\/p>\n Take the term \u201c10x content\u201d for example. Content creation has been around for ages and gaining traction every year with more and more organizations realizing the importance of creating brilliant content.<\/p>\n In fact, 88% of the B2B companies identify content marketing as an integral part of their marketing strategy. Despite that, the term \u201c10x content\u201d provides a whole new perspective to content creation and elevates the credibility of the posts generated by keeping this phenomenon in mind.<\/p>\n Similarly, you should think outside the box and produce something exceptional to excel. Don\u2019t be afraid to experiment and push the boundaries.<\/p>\n The prowess of a well-crafted, eloquent blog is undeniable. Conversely, the visual elements of a post enhance the overall user experience and make the content more engaging and influencing. They break the monotony of the post and give the readers a visual break from blocks of text.<\/p>\n Now that you have understood the steps required to create powerful content, let us discuss how you can improve your existing content strategy to up your game.<\/p>\n According to a Smart Insights 2015 study<\/a>, mobile usage in the U.S. has gained leverage over desktop usage with 51% users accessing digital media from a mobile platform. Therefore, the sensible course of action dictates that you should optimize your content for mobile readability to enhance the user experience and increase the outreach of your content.<\/p>\n Build content that seamlessly integrates with social media by providing easy options to share it on various social media platforms to increase engagement.<\/p>\n \u201cMake it go viral\u201d is the new buzz phrase which consistently repeated in every marketing team\u2019s meeting. However, in the bid to make content go viral, don\u2019t disregard the importance of relevant context, target audience and the brand image.<\/p>\n
\ntweet this<\/strong><\/span><\/a><\/p><\/blockquote>\nWhat is 10x content?<\/h2>\n
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![\"10x](\"https:\/\/futuramo.com\/blog\/wp-content\/uploads\/2017\/11\/image2-1334x800.jpg\")
1. Understand the topic in depth<\/strong><\/h4>\n
2. Discover your unique angle<\/strong><\/h4>\n
![\"10x](\"https:\/\/futuramo.com\/blog\/wp-content\/uploads\/2017\/11\/rawpixel-com-296613-1200x800.jpg\"){kind=tracking}
<\/p>\n3. Deliver it with panache<\/strong><\/h4>\n
Improve your content strategy<\/h2>\n
User experience<\/strong><\/h4>\n
![\"10x](\"https:\/\/futuramo.com\/blog\/wp-content\/uploads\/2017\/11\/william-iven-19843-1205x800.jpg\")
<\/p>\nViral content<\/strong><\/h4>\n
![\"10x](\"https:\/\/futuramo.com\/blog\/wp-content\/uploads\/2017\/11\/william-iven-22449-1205x800.jpg\")
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